I coach Founders to lose 20-100lbs with my metabolic mastery system
WATCH How I have transformed the Health & Fitness of my Founder, CEO & Software Engineer clients for the last 8 years
This video shows how we lose fat effortlessly by installing my training, nutrition and behaviour system into your unique and demanding lifestyle.
WHO IS GEORGE?
In 2017 I was 115lbs, malnourished and sick of my current trajectory. I was an 18 year old County Squash player who got beaten by an old man because I was too tired to get to the front of the court. Something needed to change!I dove deep into all the research I could get my hands on about health and fitness. Then I began experimenting to figure out the best way to get in shape fast!9 months later, I built my first 30lbs of muscle with weighted calisthenics, and behaviour change. The truly remarkable thing was...I only trained 3 days per week!Fast forward 8 years. I have spent my time coaching busy men and women to implement this same system of progress and habits into their lifestyle.Since my initial transformation, I have amassed 100's of incredible testimonials from my busy clients including:- 100lbs of fat loss inside a year.
- Obese to Handstand pushups inside 12 weeks.
- Reversing Type 2 diabetes.
- Top 1% Calisthenics skills e.g., weighted pull-ups.
- Returning Testosterone to high normal ranges after years of chronic Low T.
- Health for career gains. Improving focus leading to promotions!
After years of innovating on my system and adapting it to some of the busiest lifestyle, I have learned that anyone can achieve an incredible Health & Fitness transformation with the right approach.
Inside the 30‑minute call, we’ll build a clear 12‑week plan for you.If it’s a fit, I’ll show you how we can work together. If not, you still leave with the next steps to Transform
Spots are limited. fill out the questionnaire to qualify for a free consultation (Value $250 usd)
Watch one of my clients talk about his results ⬇️
Why this works when every other program hasn’t
Most fitness plans are built for people with unlimited time, years of experience in the gym and zero stress. Mine is built for people who ship code, manage teams, and live in meetings.Here’s how I get founders and engineers lean without wrecking their schedule:
- Flexible Structure: I call this the plan B system. We have our ideal “plan A” which we build together. Plan B,C&D are the next best available options that. We don't guess in the moment, we follow the system.- Calisthenics first:
Building muscle to improve your metabolism, ensure long term sustainability and look incredible when the fat comes off. What most people get wrong is selecting exercises which get harder as you lose fat eg squats, bench, deadlifts.- Behaviour change systems:
We don’t rely on motivation or “just be disciplined” dogma. We negotiate to build a clear checklist, environment tweaks, and accountability so the default is staying on track, not falling off.- Value-Based Nutrition:
Non‑restrictive & Nutrient‑dense: In a world where we are encouraged to eliminate essential components of diet eg vegan, Keto, Carnivore, Paleo etc… We take the precise approach! Your body has a checklist of nutrients it needs to run your endocrine system. We provide them.- High-level Accountability:
My accountability is 1-1. I don’t throw habits and pre-written programs at you. We negotiate to build habits which fit your values.
Testimonials
100's more wins on my IG, LinkedIn and Youtube
"I lost 50lbs and added weight to my dips"
"I added 15lbs of muscle and 45lbs to my dips inside 12 weeks"
"I lost 43lbs in 12 weeks"
"I dropped 15lbs while keeping my calories at 2500"
I lost 100lbs in 1 year, and ran a marathon.
I went from obese to handstand push-ups inside 12 weeks
I reversed type 2 diabetes, lost 20lbs and gained muscle
I lost 39lbs in 12 weeks
I replaced fat with muscle in 5 weeks
What You Get On Your Free Strategy Call (+ bonus)
This isn’t a generic “sales chat’” You’ll leave with a tailored plan whether we work together or not.On the call, we will:
* Audit your current routine in 5–10 minutes: training, nutrition, sleep, stress, stress and schedule.
* Define your 12‑week target: Weight, performance, health markers and visuals (we reverse‑engineer from your goal state).
* Design a realistic 3x/week training plan that fits your calendar and starting point on my system.
* Outline a simple eating system to solve for your unique combination of the 4 Nutrition pillars (Behaviour, Organisation, Approach & Metabolism)
* Identify your top 1–2 Bottle necks (travel, late‑night snacking, all‑or‑nothing cycles)Bonus for booking:
“When you book today, you also get:
* 7 days of free access to my private client community on Skool
* Access to the "Intro to Metabolic Mastery Course" (complete with Videos & PDF’s which I used to sell individually)Ready To Be 20 lbs Lighter, stronger, more focussed, and full of energy in 12 Weeks?